Digital Content Creator, videographer and editor with experience in filming and editing Online Content, adverts, corporate, B2B and live entertainment. Highly experienced in the media industry. Whit his own equipment which includes the latest Blackmagic Pocket Cinema Camera 4K, GoPro Hero 7 Black, the DJI Ronin S, the DJI Mavic Air (drone), light equipment and his own workstation laptop. Highly proficient in the following editing software programs: Final Cut Pro, Premiere Pro, After Effects and Lightroom. Also able to use DSLR cameras, Panasonic P2 and Blackmagic series. In addition, while it is not his primary area of focus, he has experience in still photography. Santos Soto tells stories that connect and engage with people. Creating videos is his passion and craft. This passion is reflected in his work and the quality of his creations. He invokes the audience’s feelings. Because that is the real goal of this art. To make the audience not only see but to feel. That emotion will make its mark on their minds and you or your brand can be part of it. He gives his 100% to achieve the best results possible because HE LOVES VIDEOGRAPHY.Locked Pro Plan feature
• Filmed and edited live events including weddings, exhibitions and choreographed productions. • Created bespoke marketing assets for both the Cancun Tourist Board and the Acapulco Tourist Board to promote the locations to international audiences. Materials included unique aerial videography and fully edited footage, with colour grading and sound design. • Designed and produced the marketing and promotional campaign for the launch of Repsol in Baja California Sur, Mexico. • Produced, shot and edited videos for several businesses and brands. • In Barcelona I managed an audiovisual content team specialising in promo and live performance videos.
• Produced and edited numerous regular TV programmes. • Earned a position as a lead presenter on the daily breakfast show ¡Con Ganas!, broadcast across the north-east of Mexico. • Was commissioned to produce, direct and present my own 12-episode TV show called Más Mascotas. The show was broadcast in 27 cities across Mexico and won the highest viewers rating in the region for Saturday broadcasts. The success came despite working on a tight budget and with limited resources.
• Produced and edited both pre-recorded and live broadcasts, working with the NewTek Tricaster. • Was promoted to Head Producer on the midday and evening daily news programmes. • Directed and managed the production team, working to tight deadlines. • Responsible for all commercial production, primarily creating adverts for clients. By increasing the creative and technical quality of the adverts, I increased company revenue and client satisfaction. I won an award for this achievement.
• Planned and launched the university’s first TV programme, promoting culture throughout the state of Baja California Sur. • Researched and presented reports on topics concerning the university and themes regarding the community’s culture.
The best in class