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Hello, I'm Sara. A 26 year old graphic designer from London. In 2012, I graduated with a first in Art History from Nottingham University. I then went onto study Graphic Design at Shillington College, London. Since then I've worked for The Dots UK and for the past two years I've been a full-time designer at Newl&Potter, as well as having several personal and commissioned projects as a freelancer. I have an interdisciplinary approach and try not be restricted by distinct creative areas. When I'm not designing or drinking tea, I enjoy peanut butter, yoga and houseplants.Locked Pro Plan feature
Graphic designer working across identity, print, display, packaging and digital media. I work on a variety of accounts including The Belfry Hotel & Resort, Village Gyms and Cameron House.
Instrumental in helping making design decisions working with Head of Marketing during roll out of new brand. Applied brand and created assets for web, social media, EDM’s, as well as print material; stationery, tote bag, posters and signage.
Worked with the design team contributing to brainstorming sessions, image research, mood board creation and design roll out.
Concept and design development of a range of marketing material rolled out across identity, stationery, digital and social. Created mock-ups for company online portfolio and successfully presented internally to senior design team.
Managed the design and production of pre-arrival and on-resort guest communications to enhance guest experiences and ensure brand consistency throughout a guest’s overall journey. Marketing material was rolled out under existing and new brand guidelines and applied to printed collateral, email templates, POS and wayfinding. This involved maintaining positive relationships with various stakeholders in the business in order to influence and gain buy-in on ideas, day-to-day creative development, briefing with internal and external design agencies, copywriting, organising print and completing purchase orders.
Managed social media sites for B&Q, developed creative solutions to promote Fashion Union and a black-coloured chewing gum brand. Attended training sessions with the Account Management, Creative and Planning teams, and participated in client meetings.