Hello, I'm Sara — an integrated mid-weight designer based in London, specialising in branding and identity. I have over 5 years agency experience, and regularly work on commissioned projects as a freelancer.Locked Pro Plan feature
Supporting the MD by delivering the creative for a multimedia design agency. This involves taking a lead role in concept development, execution, creating pitch presentations, as well as final artworking. I also oversee and support more junior members of the team. Clients include Pernod Ricard, Stoli Group, West Brewery and Wright Brothers.
Client facing graphic designer working across identity, print, display, packaging and digital media. I worked on a variety of accounts including The Belfry Hotel & Resort, Village Gym and Harbour Hotels, taking projects from concept through to art-working and final delivery.
Instrumental in helping making design decisions working with Head of Marketing during roll out of new brand. Applied brand and created assets for web, social media, EDM’s, as well as print material; stationery, tote bag, posters and signage.
Worked with the design team contributing to brainstorming sessions, image research, mood board creation and design roll out.
Concept and design development of a range of marketing material rolled out across identity, stationery, digital and social. Created mock-ups for company online portfolio and successfully presented internally to senior design team.
Managed the design and production of pre-arrival and on-resort guest communications to enhance guest experiences and ensure brand consistency throughout a guest’s overall journey. Marketing material was rolled out under existing and new brand guidelines and applied to printed collateral, email templates, POS and wayfinding. This involved maintaining positive relationships with various stakeholders in the business in order to influence and gain buy-in on ideas, day-to-day creative development, briefing with internal and external design agencies, copywriting, organising print and completing purchase orders.
Managed social media sites for B&Q, developed creative solutions to promote Fashion Union and a black-coloured chewing gum brand. Attended training sessions with the Account Management, Creative and Planning teams, and participated in client meetings.