Designer & Art Director. I'm interested in bold, experimental design that amplifies thought, shapes memorable experiences and promotes positive change.
Experience working with at Ogilvy, Apple, Otherway & Don't Panic London. Previous clients include Samsung, Dove, Apple, Kurt Geiger, Karen Millen, British Gas, TK Maxx, Barclays, Psycle.
Projects
- EFFIN COSMETICSEffin Cosmetics is a modern beauty brand inspired by real women. Authentic, youthful and daring - with the Effin Cosmetics team - we developed a distinctive brand that effectively highlights these attributes elegantly. Client Effin Cosmetics How I helped Brand Direction Art Direction Website Design Social Media Marketing
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Projects credited in
- Tough To TalkChildline is urging boys to speak out about suicidal feelings as figures reveal they are six times less likely than girls to talk to counsellors about thoughts of ending their lives. The #ToughtoTalk campaign was created using real accounts from boys over suicidal thoughts and feelings, which are subtly referenced throughout the film to indicate signs that someone might be experiencing suicidal thoughts. The film utilises the listical theme popularised by new media sites to flip the narrative a
- #UnderstandMeNSPCC/Childline wanted to create an ad to address rising levels of racial discrimination/bullying taking part in schools, and to let these young people know that they were there to offer emotional support if needed. In order to create genuine work that spoke on behalf of young BAME, I designed a survey and collected a number of responses from this demographic in order to pull important insights for the creative approaches. This resulted in an advert voicing very real concerns and feelings young
- Hypnotism Social Experiment - Education For RefugeesA world without education is unimaginable - but this is the world that over 3.6 million refugee children are living in right now. To make audiences relate to the issue, we took ordinary people of all levels of education and hypnotised them to lose their basic reading, writing and counting skills. The video aired a week before the UN summit and had a huge impact, rapidly gaining nearly 4 million views. It compelled 50,000 people to sign a petition that would put education at the heart of the c
Work history
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Senior DesignerVarious
United KingdomFreelance
Freelance for various agencies including Prodigious, Ichi Worldwide and Don't Panic London.
DesignerOgilvyOne
London, United KingdomFreelance
Art Direction and Print & Digital design for Samsung Galaxy S8 campaign.
Web-design, wire-framing and content creation for TK Maxx' rewards scheme brand 'Treasures'.
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Skills
- Advertising
- Visual Arts
- Print Design
- Art Direction
- Animation
- Design
- Illustrator
- Indesign
- Photoshop
- Book Binding
- Print Digital Design
- Adobe After Effects
- Editorial
- Layout
- Book Layout
- 4D Cinema
- 3D
- Motion
- 2D Motion
- Mograph
- Photography
- Retouching
- Beauty Retouching
- Photography Editing
Education
BA Hons) Graphic DesignUniversity of The Arts London (UAL)
- London, United Kingdom