First point of contact, responsible for the ecommerce retail & wholesale platforms, managing concessions such as House of Fraser, John Lewis, Debenhams & Next through Hallet Retail. Engage with and tend to boutiques and wholesale clients around Europe to successfully meet sales targets. Working alongside US and Irish agents to advise and inform their respective markets of various incoming items or collections. Manage all outgoing press in-house by writing press releases, gifting celebrities and influential bloggers, producing campaign send outs and analysing all media coverage received. Responsible for overseeing and updating all social media platforms and the blog daily. Creating graphics in Photoshop for website skins, advertisements and newsletters. Accountable for the preparation, set-up, effective communication and smooth running of trade events such as Pure London, The Catwalk Edit with Calico and several discount sales. Recruited, coached and supervised interns to assist with press and marketing administration on a monthly basis.