Creative Technologist | Artist | AR Educator
Hello, I am Shahwali aka Shahnanigans 👋🏽
I create engaging experiences that are at the intersection of art, design, technology and storytelling. That is why I founded Shahnanigans (www.shahnanigans.co.uk), a creative practice focusing on increasing engagement and creating interactive experiences with augmented reality.
As an AR developer, I have designed and developed filters for a range of platforms mainly Tiktok, Instagram & Snapchat. These AR filters have accumulated over 30 BILLION VIEWS. Yes, that's Billion with 'B' !
You can see my work on www.shahnanigans.co.uk
If you're interested in what I do, let's have a chat!
Or feel free to email me 📩 : shahwali@shahnanigans.co.uk
or you can also connect with me on LinkedIn: https://www.linkedin.com/in/shahwalishayan/
Projects
- Augmented Reality Instagram Filters (ShowReel) by Shahwali ShayanI joined the Spark AR Instagram Beta program before it was made public in August. Since the very beginning, I have truly enjoyed making filters because I personally enjoy creating experiences through design. Augmented reality took that passion to another level because AR Filters by nature are intrinsically interactive. The video below showcases some of my early works and then some of my more recent works! Please feel free to view more of my filters on my personal Instagram account: @shahwalis
- DOPEaMEANDOPEaMEAN has been a project that has been under the works for the past few years. It has been a very rewarding process even though it had its obstacles. I have always wanted to have my own clothing brand and after years of thinking, deliberating, wandering, denying, procrastinating, trashing, building and rebuilding, DOPEaMEAN is finally going to launch in the UK this year (2019). It is a unisex luxury streetwear brand and the vision was to come up with a streetwear brand that was not just ab
- Dystopian CoventryThis digital art piece was made for the Instagram feed of my streetwear clothing brand DOPEaMEAN (www.dopeamean.co.uk). Since the brand was conceptualised and was born in Coventry, UK, I thought of paying homage to the city's main attraction The Cathedral. The colour palette for this image is in coherence with the colour palette of the A/W 19 collection.
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Work history
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FounderShahnanigans
London, United KingdomFull Time
Shahnanigans is a boutique digital creative studio based in the UK (www.shahnanigans.co.uk).
Augmented reality Instagram and Facebook filters & masks have immense potential as marketing tools for brands. Through filters and masks, brands can not only engage with current audiences but users of these AR filters/masks can exponentially increase exposure for your brand.
- We develop creative and innovative marketing solutions through digital design and augmented reality.
- Bespoke Instagram Masks and Filters
- Bespoke Facebook Masks and Filters.
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Co-FounderYUF. Ltd.
Coventry, United KingdomFull Time
-Co-founded YUF. a tech startup based in Coventry, United Kingdom.
- The startup was pitched to Coventry University and was incubated by Coventry University Enterprise Hub in 2017.
- YUF. is a smartphone application aimed at bridging the gaps of diversity among University students from different parts of the world.
- Developed and implemented pre-hype marketing strategies after comprehensive market research through different research methods.
- Identified and validated the niche after surveying potential users.
- Recruited and trained approximately 20 interns in collaboration with the Centre for Global Engagement (CGE) to develop and implement innovative marketing campaigns in 3 languages.
- Developed Alpha version to collect feedback from potential users followed be an enhancement of user interface and user experience.
- Pitched to venture capitalist firms and stakeholders from within the University for seed investment.
- The app is currently in development before its final release.
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Skills
- Digital Arts
- Brand Marketing Strategy
- Online Promotion and Advertising
- Campaigns
- Marketing
- Graphic Design
- Digital Marketing
- UX Consultancy
- Augmented Reality
- Social Engagement
Education
MA Digital DirectionRoyal College of Art
- London, United Kingdom
MA Digital Direction from the Royal College of Art with a distinction.
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1st Class Honours International BusinessCoventry University
- Coventry, United Kingdom