I love creating and directing emotive brand and product experiences. I've been in the industry for 15+ years defining experiences for Entertainment, Telco and Education clients.Locked Pro Plan feature
Being hands-on designing, directing and creating new brands and products for various clients.
Leading a global team and working on a digital transformation to overhaul the Creative Direction and UI/UX of the company's products.
Overhauling the Creative Direction, UI/UX of the product platform as well as defining branding solutions for many clients including MTV, O2, and Vodafone
My thesis focused on emotional brand engagement and user-centred design.