Sikko Baltus

Strategist, Senior Designer, Art Director

  • LevelSenior
  • LocationLondon, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsGraphic Designer - Strategist - Art Director


About me

I'm passionate about creating opportunity and connecting people; making each hub become their own wonderful 'place'? by celebrating the unique and cultivating the great; establishing inspiring brand relationships. In the past I've learnt the most working on employer brand strategies, whilst looking after commercial communications and branding events. This has helped me develop the skills to create solid ideas that connect an audience with a brand, and build communities in online and offline spaces. I've managed creative and designed communication for global multi-nationals and government, as well as consulted small and medium-sized companies on engagement strategy. Working from 3 hotspots, across 3 languages in The Hague, Paris and Sydney, I’ve worked with clients like; the Dutch and Australian Government, Canon, Coles, Avanade, Unilever, several big banks, L'Oreal, and GE. What you get is a communications professional that turns the design job into so much more. I’ll help you build a network and generate new business opportunities via collaborative ideas, engagement strategies and communication design. Specialties: Platform branding (All media), Employer Branding (All media), Commercial marketing strategy & design (All media in Trade and Retail), Community engagement strategy, Identity naming and design, Event branding, Publication design, Messaging strategy and Photography (City & Portrait).


  • Marketing PR
  • Art Direction
  • Digital
  • Design
  • Strategic Planning
  • Creative Direction
  • Online Campaigns
  • Outdoor Campaigns
  • Print Campaigns
  • Creative Thinking
  • Illustrator
  • Indesign
  • Photoshop
  • Powerpoint

Work history


Freelance Senior Designer

Involve, London

Aug 2015
  • INVOLVE is an engagement agency that creates live involving experiences to drive business growth. At only 6 months in; I've already designed fully integrated comms for HR channels: from repositioned strategy branding, numerous experiential pieces for (inter)national conferences and events to one-on-one toolkits for leadership trainings – a great variety of work.


Owner & Creative Director

Hub Town City London

Jan 2015
  • As the owner and Creative Director of Hub Town City Ltd, I provide communication strategies, manage and design creative production; developing creative comms by using my conceptual thinking, design-expertise and connecting with a niche international network of people I trust. Creating opportunity, connecting people and building brands.


Partner, Engagement Strategist and Designer

Blancolour, Amsterdam

May 2014
  • Blancolour is an inspiration platform and production company that initiates out-of-the-ordinary-workshops; by collecting people with a special story. Whether it's because of a certain passion, interesting job, knowledge, life experience, vision on life or fun hobby. The workshops are built around these individuals and their interests to inspire others and make people connect. I support Blancolour in telling our story, initiating events, translating themes, ideas and client objectives to inspiring concepts, content and build the right experience to the right story.


Senior Designer

Bright Partnerships, London

Jul 2014 - Sep 2015
  • With Bright Partnerships I'm responsible for creative execution of brand activations for various global brands that partner with the greatest of sport, arts and cultural events to build inspiring interactive experiences and connect their audience through international events and cross-market engagement.


Senior Designer

Harteffect, Sydney Australia

Nov 2012 - Jun 2014
  • As Senior Designer at Harteffect, owned by The Unimail Group, I develop strategy and design for our commercial clients and employer branding projects. As part of the team I keep track on all creative, organise resources and manage timelines of creative workload.


Graphic Designer

The Unimail Group, Sydney Australia

May 2010 - Oct 2012
  • The Unimail Group is a publishing and communications agency that specialises in employer communications. It is with our full service creative and our own online platform & jobsguide Unigrad, that we work closely with organisations and get engaged with recruitment candidates to get the best and creative solution for the business. As part of the creative team, I am responsible for strategy and design of various projects large, small or complete roll-out of campaign solutions to stand out on events, in-store, for print, in public media or online. We work globally for clients in Australia, New Zealand and Canada. So that means in multiple languages too.



Graphic Design

Rotterdam: Willem de Kooning Academy of Media Design

Aug 2002 - Jan 2008
  • The Generalist approach of the Art Academy in Rotterdam has helped me to become a fully integrated design professional with a strong focus on brand strategies and interactive engagement. In addition to this education I have added an Erasmus Exchange to the Design University in Denmark (Kolding) to expand my learnings in my third year. Lastly I expanded my internship during these educations in my last year to enjoy the business learning experience to the fullest.



Sponsorship Consultancy of the year (Med - Small)

  • With Bright Partnerships (London) I've been part of the sponsorship programme of DHL with Formula-E which won this award for this particular partnership alignment and execution. For this Project I have been involved in developing and designing integrated brand engagement at the global event incorporating a brand activation that is able to travel and set up across numerous location and climates.