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Hi I'm Simon! I am a highly creative designer and illustrator working in London. I have been lucky enough to work on a variety of projects ranging from creating custom illustrations for the Premier League and BP to designing a new brand for the International Paralympic Committee. I love design and everything about it and love sharing my passion with other creatives and clients.Locked Pro Plan feature
Responsibilities: Web design - using Sketch and Photoshop to produce mobile and desktop designs for a range of clients and creating clickable prototypes using Invision Print design - Creating designs and illustrations from scratch and seeing them through the print process Illustration - Creating custom illustrations, characters and mascots including the Premier League avatars, which can be seen here: www.plprimarystars.com Layout - Laying our content for print and online Branding - creating new brands and devising brand guidelines - A notable example of this is the creation of a sister brand of the International Paralympic Committee; Proud Paralympian which I created the identity, logo and brand guidelines for. I am also responsible for: Design consultancy Deck design Art direction Notable clients: - Premier League - International Paralympic Committee - Boots - BP - British Olympic Association - McDonald's - Microsoft - Google
Duties include: Graphic design - creating visual material to support marketing campaigns as well as raising awareness of key policies and activities while adhering to the company's brand guidelines. Branding - Acting as the design lead for the redesign of the Group's customer portal, My Account. In this capacity, I redesigned the portal in its entirety. This includes redesigning the logo, creating a new colour palette, creating designs for both mobile and desktop sites, creating user friendly icons for navigation and designing and delivering a suite of responsive email templates for future marketing purposes. Web2Print - Creating a range of template for the company's Web2Print system, setting it up and managing it and its users. Illustration - Creating illustrations to help support campaigns and add personification and identifiable characters to messages. Animation - creating short animated videos using Illustrator and After Effects to promote key messages to customers. Marketing - planning, producing and managing key marketing campaigns to raise awareness of key company messages. Copywriting - Producing exciting and accurate copy for online and print. Email marketing - Using email marketing software to create and send campaigns. Using the same software to analyse the results. HTML/CSS - Writing responsive HTML templates.
Writing stories for the college website and to be sent to local press Taking photographs for the college Editing photographs using Photoshop Graphic design, including o Designing newspaper adverts o Designing billboards/bus backs o Designing and producing the college prospectus (20,000 print run) o Managing, creating and producing the college’s ‘summer campaign’ (bus stops, billboards, bus backs and tube escallators) Managing the college’s social networks Managing and organising events Making presentations to schools about the college Google AdWords Google Analytics CMS