I’m a multi-disciplinary freelance designer with seven years agency experience collaborating on a range of exciting projects. Currently I focus on user interface, visual, branding and digital design with a natural interest in user experience and material design.
Time working in smaller teams and fast-paced environments has allowed me to become efficient in my design process and application. With a broad client list to choose from I have experience designing for hotels, property, investment, B2B, travel and retail.
Print and digital are my bread and butter. I love to construct engaging online experiences through pixel-perfect design for mobile and web applications. Equally I enjoy crafting engaging brand identities with complimentary print material.
Projects
- Lifestyle Homes Broker PortalTogether with the team at MBA we transformed the Lifestyle Homes broker portal. The portal needed to be completely reimagined and modernised. The goal was to make the online tool useful and a pleasant experience for the broker. The design was brought in-line with the main site and consistent UI elements were introduced throughout to enhance the users experience. Supporting imagery was increased to show off the properties and their amazing locations. All of these improvements helped to make the
- Warm PenguinsAs co-founder of Warm Penguins I used my experience in Graphic Design to bring the brand vision to life. It required developing a strong identity, subsequent marketing communications, appealing hat designs and successful art direction. The logo became the emblem to our Warm Penguins family, taking inspiration from flat minimalist design whilst reflecting the quality of the overall product. The playful art direction for each hat helped characterise them and increase engagement, with users gettin
- Thomas SandersonWhilst at MBA I helped transform the Thomas Sanderson website into a modern trendsetter in the field of blinds and shutters. It helped position their brand at the top - a level equal to the quality of their product whilst increasing conversion through onsite forms and bookings. The brand was updated to use the new TS identity ‘Makers Mark’ and complimentary blue tones, simplifying the brand to really let the product shine. The amount of white space and imagery was increased in each module to su
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Work history
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Mid-weight Digital DesignerMaher Bird Associates
- London, United KingdomFull Time
Starting as a junior designer I worked tirelessly to become the lead digital designer at MBA. My role changed, along with the territory of the agency, and each year brought new skills with it. They are situated in the heart of London and continue to thrive with a large client base and numerous design awards.
Skills
- Adobe Photoshop
- Adobe Illustrator
- Digital Design
- Interaction Design
- Web Design
- UI Design
- Adobe Indesign
- Print Design
- Brand Design
- Sketch
Education
2:1 (BA Hons) Graphic DesignUniversity of Leeds
Leeds, United Kingdom
Included a year in industry running a student led graphic design company