I see myself as a creative and clever observer who believes in the art of detail and timing. I have approached the world of design and communication from many angles, thankful of having met and worked with a lot of determined creators from all over the world, who love and live for their design and expression. I strongly believe in storytelling, that everything and everyone has an important story to share.
Work history
Trend Forecaster
Stockholm, SwedenFreelance
Being part of the Trend and Forecasting team my tasks included: forecasting for seasonal inspiration and fashion guides, copywriting, colour selectioning using the Pantone and NCS colour libraries, layout using InDesign and planning of social media content. Content research on upcoming trends in science, architecture, fashion and art for the Inspiration Guides of A/W 17/18. Trend reporting from design fairs in Stockholm, London and Paris.
Editorial Assistant
- London, United KingdomInternship
Contributing writer for the website, writing stories on upcoming trends, products and collaborations within the men’s style industry, along with cover stories and in-depth interviews with people part of the magazine’s network.
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Skills
- Fashion
- Advertising
- Events
- Marketing PR
- Art Direction
- Design
- Illustrator
- Indesign
- Photoshop
- Powerpoint
- Word
- French
- Swedish
- Social Media Content Management
- Fashion and Trend Forecasting
- Trend Forecasting
Education
Advertising Design
Hong Kong
The aim is to provide students with the creative skills and knowledge that are necessary for a successful career in advertising. The objective is to enable students to create and produce effective advertising based on marketing research, consumer behaviour study, strategic planning, creative concepts, art direction, copywriting, design techniques, communication skills and social responsibility. An understanding of the Hong Kong and Chinese mainland markets in the context of economic, cultural, social and technological development will underpin the curriculum. Our all-round approach to develop students’ professional and generic competence sets it apart from other universities or colleges.
Advertising Strategy
London, United Kingdom
Working in a creative environment on live briefs and projects for clients and for the University. The course is about challenging and develop your creativity through individual projects and group work. By working with real clients there are big opportunities to build a solid personal portfolio and create a valuable network.
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