Through strategic, creative copywriting and thoughtful, beautiful design, we build impactful ideas, narratives and opportunities for brands. A dynamic and integrated team, we work seamlessly together to consistently deliver distinctive and effective creative solutions, from ideation to realisation.
Projects
- Beards & DaisiesHouseplant retailer, Beards & Daisies, were put firmly on the e-commerce map during lockdown, when a nation stuck at home presented the perfect growth opportunity. With a large and receptive audience, a full marketing refresh helped to retain existing customers and galvanise new, ‘post-covid’ consumers. By refining all printed media touchpoints, including packaging, mailouts, catalogues and advertising, we created a cohesive and recognisable visual identity. This overhaul rolled out across all
- Broadway BakesTaking the leap from side-hustle to fully-functioning brand, we helped Hanna’s Bakes become Broadway Bakes – a beautiful baking brand, full of personality and joy. Inspired by its seaside location and with inclusivity at its core, we built a full identity, including customer profile, tone of voice, logo, colour palette, mission, values, brand personality and USPs. A cohesive, fun and authentic brand, Broadway Bakes has every touchpoint covered.
- Be Kind MagazineProduced by publishing group, Prime Impact, Be Kind was born from a desire to inspire positive change. A monthly, national print title with supporting social media and email marketing, we built Be Kind around the core pillars of Environment, Community, Sustainability and Creativity. Using a combination of illustration and longer form copy, we wanted to provide readers space to reflect, pause and breathe. Through inclusive imagery, thought-provoking content and sustainable production, Be Kind bri
- Piggy Went to MarketThe new owners of Piggy Went to Market, a popular local café in the heart of Leigh-on-Sea, approached us for a rebrand that would excite and entice new customers, whilst still feeling familiar to their long standing regulars. We developed a fresh new identity for the family-run business, including a suite of printed collateral including menus, vouchers and loyalty cards. With a distinctive colour palette and font suite, the aligned touch points create a cohesive, professional feel for the café.
- The Hairy HeslopsWhen we were asked to create a logo suite for a trio of rescue dogs blowing up on Instagram, we jumped at the chance. The client had a clear vision, so we developed an identity that expressed their values and ideas that could represent the family online and off. With logos that could be used in multiple ways across social media and printed collateral, the result was a distinctive, fun and functional identity, that combines flexibility with longevity.
- London Contour ExpertsAward-winning design house, London Contour Experts, needed a rebrand that would appeal to new and upcoming lingerie, swimwear and activewear labels. We refreshed their entire visual identity, from a sophisticated new colour palette to custom team illustrations, printed portfolio design and social media assets, creating a cohesive and authoritative presence both online and offline.
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Work history
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Co-FoundersSomething Good Studio
United KingdomFull Time
We launched our creative studio, Something Good, to help brands and businesses make a positive impact on society and the planet. We do this through forward-thinking branding, messaging and design that performs.
Senior Creative TeamPopsa
- London, United KingdomFreelance
• Ideation, messaging, tone of voice & art direction for seasonal campaigns
• Advertising creative for Google & Meta, organic& paid social
• CRM email campaign copy & creative
• Content direction & creation for brand& influencer partnerships
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Skills
- Branding
- Graphic Design
- Copywriting
- Campaign Creation
- Content Creation
- Marketing
- Illustration
- Editorial Content
- Social Media Marketing
- Advertising