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I learned I was going to be in the creative trade when I started drawing numbers instead of following my primary school's maths class. I didn't fail maths, but I did much better in my other subjects. Since then I've achieved a 2.1. B.A. in Graphic and Communication Design from the University of Leeds, with a year of internships completed in both Oxford and Amsterdam. I was a member of the student council, President of the School of Design Society, responsible for Media and Merchandise of Leeds Snowriders and general keen bean. For work, thought process and more about me visit my website, www.sophiamk.com
AUG - SEPT 2014 (not 2016 as it is defaulting to above) I worked under close supervision of Prof. Phil Cleaver, one of the founders of the Typography Museum in London. My responsibilities were varied including mock-ups, text editing for his published book 'What They Didn’t Teach You In Design School’, type based illustration, revising text received from publishers and development of brand guidelines for pre-existing projects. My time with Prof. Cleaver was particularly helpful in developing illustration to be in used in a design context.
Spend my time working closely with the Business Director and Innovation Director of M&C Saatchi’s brand new Department of Innovation. It was my first insight into the work and structure of a large scale agency and I really wanted to have a feel of different departments and roles. I had the opportunity to assist with research on various accounts, including transcribing and producing two videos demonstrating market research findings and visual UX research needed for the develpoment of a native app. While these were my primary responsabilities, I assisted different departments in a variety of ways giving me more understanding of where I want to go next within the industry.
FEB - JUN 2014 (not 2016 as it is defaulting to above) Parent studio exclusively responsible for the design, development, branding, manufacture, distribution and marketing of Lobster Snowbaords (sic), Whitegold and Bataleon Snowboards, Bataleon Clothing and Switchback Bindings. Whilst I worked with all their brands, my primary focus was on Switchback Bindings. Specifically, I developed a series of materials for their 14/15 season launch, including packaging re-design and prototypes; and re-designed their website.
SEPT - DEC 2013 (not 2016 as it is defaulting to above) Nina Quax main clients are primarily independent SMB’s looking for designs with a unique, bespoke quality. The studio main focus is on mixed media, illustration and also incorporating craft and hand-made design with digital media. Being a small operation meant I was fortunate to have been involved in developing concepts from the beginning of the brief to the finalised outcomes. It was a refreshing change from working with pre-defined guidelines, allowing me to refine my own visual style and making it more adaptable.
A great course allowing me to explore the creative industry through design briefs and academically. Focused heavily on process and thought, ensuring you had a diverse skill set and were comfortable getting your hands on all aspects of a project.