Hi! My name is Soufyan Lamdini. I'm a digital designer and strategist currently based in Lisbon & Berlin. An entrepreneur by ''just doing'', versatile by heart. Sincere interest makes me easily connect with people. I love building brands from scratch with eye for every detail.
UptonUpon is a fictional sports collective. We all know how easy it is to say no when you are alone. It’s too cold. I need to rest. All these excuses are way less convincing when speaking out loud to others in comparison to yourself.
Somov RecordsShifting through electronic frequencies, SOMOV Records is an elevated Berlin-based music label. Studio Lamdini was commissioned to develop the digital presence and photography.