Republic of Korea Media Landscape Report provides an overview of the television and telecommunications market in relation to sports broadcasting in South Korea today, with top-level data and detailed forecasts of key indicators up to 2025. The report analyses the television, mobile handset and residential fixed-line broadband sectors, as well as a review of major sports media rights.
Total pay-TV subscriptions in South Korea will increase by 1.3 million over the 2020-2025 forecast period, reaching 36.9 million in 2025, supported by improving fixed broadband infrastructure and growing adoption of multiplay packages with integrated IPTV services.
Pay-TV household penetration in South Korea reached 174.6% in 2020, with the high penetration driven by the fact that many households subscribe to more than one pay-TV service, mainly cable and IPTV.
Smartphone subscriptions will fall from 52.3 million in 2020 to 51.6 million in 2025, primarily due to a drop in multi-device ownership and increasing costs of smartphone models.
Over the 2020-2025 forecast period, television households in South Korea will grow at a compound annual growth rate (CAGR) of 0.9%, from 20.1 million in 2020 to 21.0 million in 2025.
4G, the leading mobile technology in 2020 with an 74.0% share of total mobile subscriptions, will see its share drop to 47.7% of total mobile subscriptions by 2025, due to subscriber migration to 5G services.
The three mobile network operators - SK Telecom, KT and LG U+ - accounted for 87.1% of the South Korean mobile market in 2020.
Residential fixed broadband lines will grow from 17.7 million in 2020 to 19.1 million by 2025, at a CAGR of 1.5%, supported by the South Korean government’s efforts to provide super high speed internet services to the entire country.
This Sports Broadcasting Media Report offers a thorough, forward-looking analysis of the South Korean television and telecommunications markets, and service providers in a concise format to help executives build proactive and profitable growth strategies.
Accompanying GlobalData’s Forecast products, the report examines the assumptions and drivers behind ongoing and upcoming trends in the South Korean pay-TV, mobile handset and residential fixed broadband markets, including the evolution of service provider market shares.
With more than 15 charts and tables, the report is designed for an executive-level audience, boasting presentation quality.
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