Stefano Salucci

Marketing Manager


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  • Digital Media
  • Events
  • Marketing PR
  • Promotions
  • CRM
  • Internet Marketing
  • Market Research
  • Marketing Strategy
  • Social Media Marketing
  • Communications
  • Excel
  • Photoshop
  • Blog
  • Power Point Presentations
  • Ecommerce Copywriting

Work history


Marketing Manager

Astor Hostels

Feb 2015
  • • Marketing campaigns development: creation, execution and analysis of the results • Social media management (Facebook, Twitter, Instagram, Google+, YouTube): strategy development and contents production based on business objectives • Budgeting for digital marketing activities, contests, events, merchandising • Management of external agencies for creative support and campaign plan • Analysis and periodic report on the progression of the company's online marketing presence. Tools used: Google Analytics, Facebook Insights, Google Alerts and RSS • Support of the CRM strategy implementation: building strong relationships with different geographical markets to develop and deliver targeted activities • Tasks as a Personal Assistant of the Managing Director


Digital Marketing Specialist

Savelli Ascensori

Apr 2013 - Nov 2013
  • • Provide promotional activities through web and social media, managing digital campaigns from end to end • Management of social marketing projects from strategy development through execution, within Facebook, Twitter and LinkedIn • Product manager assistant in managing the relationship with the suppliers attending marketplaces and site inspections, product development • Periodic reporting for sales and marketing management • Budgeting for trade and digital activities and periodic ROI report • Supporting and contributing to the identification of organic growth and new business opportunities • Co-operate with the HR department


Junior Trade Marketing


Nov 2012 - Apr 2013
  • • Design and execute online and offline marketing plans – from writing and presenting creative briefs to approving the final campaign • Support the Marketing team on everything and anything – event branding, digital campaigns, social media advertising and engagement, internal communications • Manage all the sales department activities and create all of the support materials • Communication with clients, agencies, suppliers and field agents • Report and provide analysis on the results of online/offline activities • Analyse sell-in and sell-out data, evaluating KPIs and presenting the results to the management



Communication and Organisational Know-how Aimed at Defining Corporate Image and Planning Integrated

Universita Cattolica Delsacro Cuore

Aug 2010 - Aug 2012
  • Business, Media and Organizational Communications