Freelance graphic designer working with corporate branding.
Delivered result focused marketing activities, developed sale driven targeted marketing plans, evaluated and monitored ROI and competitor activity. Executed sound strategies, encompassed an ideas driven approach devising hands on marketing to increase website traffic, CRM, local PR and brand awareness. Conducted photography for Harry’s Diner; Launch of a new restaurant chain rolling through the national brands of AMF Bowling and Hollywood Bowling in the UK. Created images utilised for the new menu and devised accompanying artwork to promote the restaurants. Images have been displayed nationally throughout 42 AMF Bowling and Hollywood Bowling centres. Conducted extensive development in Social media marketing and advertising; Utilised Facebook advertising to increase brand awareness and increase web traffic, through research and monitoring performance optimised adverts to improve results and reach more of the targeted demographic. Through extensive work in social media became a best practice champion in the northern region for social media and the company’s intranet system. Aim was to support and train the northern region while sharing success and liaise between the northern region and the support team at Hemel head office.
BA (hons) Graphic Design