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veloping & creating the Global strategy to successfully launch Apples new product, Apple Music worldwide. Together with the new branded launch of Apple Music Festival in 2015, having the best performance in terms of reach than any other previous iTunes/Apple Music Festival. Leading operations and the implementation of strategies across 22 markets within EMEIA & PanAsia, Delivering Media across Search & integrating with Display and Social campaigns for Apple Music & iTunes. Ive also created and developed new reporting and implementation processes.
- Main strategic and tactical point of contact for all onboarding, training and management of accounts. Training and assisting clients on the creation & management of their Paid Search & Social campaigns across different engines together with best practices regarding optimization and reporting of the campaigns.
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