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Website Manager: www.goplae.co.uk - Managing website build, product upload and back end maintenance. Using Magento, Word press and Unleashed software for PLAE UK site. - Online merchandising and website visual - Online content, creative blog content, copy writing. Creative PR & Marketing PLAE UK: -Successful implementation and management of social media campaigns and competitions alongside PR and Marketing team - Sourcing creative brand collaborations and influencers in accordance with brand strategy and direction. Wholesale PLAE UK: - Assisting maintaining stockist relationships and enquiries - Online and wholesale inventory monitoring. - Stockist support: continued support through creation of POS material: Display struts, posters, competition collateral. Including providing stockist guidelines for successful in store marketing. - Supporting the Planning of trade shows for PLAE UK and Salt-Water Sandals Project Management: Salt-Water Sandals EU and Asia - Research and sourcing for planned retail activity (pop-up shop program) - Budget creation and delivery of successful projects. - Sourcing services and sales meetings for overseas wholesale operations. Branding: Salt-Water Sandals and PLAE UK - Creating visual "Brand Bibles" and branded material for wholesale customers to support brand and product knowledge. Ensuring sales staff communicate brand story effectively. .
Stylist services- Ladies, kids & mens fashion. Creating customer incentive to become repeat clients Diary and appointment management. Monitoring personal and team sales targets. Customer service
Customer service. Merchandising. Opening and closing procedures.
Supported the running of a busy design room: filing costing sheets, contacting suppliers, organising samples and swatches, photographing samples. Answering phones and general assistant duties.
Completed 2 years: Fashion buying and retailing scope of the fashion industry. Marketing, branding (communication and management)
Fine art sculpture and painting, fashion and fashion design, textiles technology, computer graphioc design (photoshop, illustrator)
Art, Textiles, Double science award, Double english Award, Sociology, ICT, RE, Mathematics