About me

I am a self-starter with a passion for writing and lifestyle. I have experience in publishing, journalism, and events marketing. In my spare time I work on projects relating to wellbeing and beauty.

PostsProjectsExperienceTeam

Projects

• 7

  Feature WriterI've been commissioned by Breathe and Teen Breathe magazines on a freelance basis, writing on wellbeing, beauty, fitness, and other lifestyle areas. I have conducted interviews and research for my articles.
• 2

  Marketing OfficerCreated marketing content for events. Alongside daily tasks, I pitched to put a campaign together post-GDPR to combat a loss of subscribers. In a period of two weeks my campaign gained the company 500 new subscribers. I worked with designers to create new assets, senior stakeholders to get clearance, organised the financing of the project, and its implementation.

Projects credited in

• 3

  Fashion Expert Commentary for Metro NewspaperWhy is the world of beauty and fashion so obsessed with buying into youth? When Tiffany & Co launched their #NotYourMothersTiffany campaign, it was met with backlash. The heritage brand is clearly trying to attract a younger clientele with this campaign by appearing cool and fresh – supposedly unlike a middle-aged woman and distanced from their elegant Audrey Hepburn style glamour. Full article by Tanyel Mustafa: https://metro.co.uk/2021/08/22/why-is-the-beauty-and-fashion-world-so-obsessed-w

Skills

• Copy
• Editing
• Pitching
• Copywriting
• Marketing Strategy
• Beauty
• Publishing
• Proactive
• Self Starter
• Design

Education

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Bachelor of Arts (BA) Royal Holloway, University of London
Sep 2014 - Jul 2017United Kingdom
First Class degree in BA English. Worked at the student radio station and campus newspaper while studying.