About me
Senior manager and entrepreneur with over 10+ years of global brand expansion experience, focused on the retail and consumer goods industry. Extensive expertise in developing brand strategy, strategic partnerships, and multi-channel sales to deliver both top and bottom line results. Enjoys the challenges of building and leading high performance teams and an established track record in operational reorganization. An experienced Director and sales SME, I offer global perspectives and an aptitude for creative problem solving in all situations.
Projects credited in
- PARK in NepalSocial Welfare Sports Centre Kathmandu, Nepal SWSC was established by energetic young people with the real intentions of diverting the focus of local youth away from bad indulgences. They develop the futures of local disadvantaged kids through football, providing them physical and academic training, and the skills to manage their lives.2
- Leaders with social heart: 100 creative changemakersCelebrating social responsibility is at the heart of what we do, so we've partnered with Squarespace – whose mission is to inspire people with creative ideas to succeed – to shine a light on 100 influential luminaries from art, technology, charity, design, business and more that are working tirelessly to make our world a better place. To highlight these organisations, we asked 10 creative changemakers to each nominate 10 people behind inspiring brands, products and movements with amazing social
- PARK Match BallPARK is the soccer brand of the next generation. Products are the perfect blend of performance, quality and social impact. Inspired by global soccer culture.2
- Football as a force for good, and how to support the cause....Orphfund x Parks Social Soccer Co As Orphfund continues strong on its decade long journey, more and more partnerships such as this one with Parks Social Soccer Co arise. This enables Orphund to continue to bring joy and further broaden the horizons of our awesome kids. Every ball purchased buys another ball for folk who can only dream of kicking such a splendid spherical object! Brilliant!11
- PARK x Unbranded Glove3
- PARK SS18 Campaign
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Work history
Co-FounderPARK
New York, United StatesFull Time
PARK is an incubator for grassroots soccer around the world. We understand that passion for soccer is universal, but opportunity is not. Sometimes, something as simple as a soccer ball is all it takes to change someone’s life. When you buy a PARK ball, we will PASS-A-BALL and all the benefits of social soccer to a kid, community or school in need.
PARK aims to blend the creativity and powerful storytelling of artists with the social benefits of soccer to create a unique voice in the world of soccer.
PARK was founded by two creative and soccer mad friends Tara Martins and Sam Davy. Tara and Sam met each other when they both worked for international brand Crumpler. They started PARK in 2015, they felt it was time for a soccer brand who's sole mission is to support youth and the grassroots of the sport.
WWW.PARKSSC.COM
Skills
- Branding
- Strategy
- Partnerships
- Sales