Tara Samaha

Digital Marketing Assistant

FollowUnfollow

Join our Pro Plan to message Tara

You can only message people who are following you. If you’d like to message this person, simply join our Recruiter Pro Plan.

  • LocationLondon, United Kingdom

Skills

 

  • Advertising
  • Art Direction
  • Banner Ad
  • Design
  • Creative
  • Excel
  • Final Cut Pro
  • Indesign
  • Office
  • Photoshop
  • Powerpoint
  • Word
  • Social Media
  • Social Media Content Management
  • Content Creation and Graphics

Work history

Currently

Digital Marketing Assistant

Sony Music

Apr 2015
  • • Managing the label’s social channels, creating and executing content strategies and monitoring day to day activity across platforms • Creating digital content for RCA and artists’ social channels such as gifs, videos, photos, flipagrams, cinemagrams etc • Designing digital assets such as socials skins and banners (Spotify, Amazon and iTunes) for Britney Spears, Miguel, G-Eazy, Tiggs Da Author, 99 Souls, Sundara Karma etc • Collecting BTS content at Miguel’s Live Lounge session and at the Sony BRITs gig with Bring Me The Horizon, Sundara Karma and Zibra • Designing presentations/pitches for different artists including a winning pitch for NAO • Launched a ‘digital inspiration’ weekly newsletter for the RCA and EPIC teams to stay up to date with current digital campaigns in different industries • Providing administrative support and assisting with day to day duties such as POs, reports etc

2014

Assistant

Big Life Management

Jul 2014 - Sep 2014

2014

Artist Liaison

Love Supreme Festival

Jun 2014 - Jul 2014

2014

Marketing Assistant

Soundwave Festival Croatia

Mar 2014 - Jun 2014
  • • Assisting with the online campaign, including direct contact with artists regarding social media support and other queries • Responsible for overseeing promotions in Europe: Updated the database; ensured all promoters had sufficient promotional material; weekly follow up on the status of promotion • Assisting with setting up online ticketing • Thoroughly researching relevant events, venues and promoters around Europe in order to provide them with marketing material to support the festival • Responsible for answering enquiries about the festival • Managing online competitions and contacting winners • Assisting with organising and setting up the press party at Boxpark in Shoreditch

2013

Art Director

Leo Burnett

Feb 2011 - Feb 2013
  • Procter and Gamble brand “Always” for CEEMEA markets (mainly Russia, Turkey, Pakistan, Saudi Arabia, Egypt, Nigeria and South Africa): • Responsible for formulating integrated strategies based upon consumer insights; presented, sold and executed (including TVCs, key visuals, print ads, and helped with digital concepts) • Implementation of creative strategies described above through leading on productions for TV (shoot to editing), photoshoot and music • Ensuring all creative work was in line with the brand equity • Contribution to award winning “Cloth Conversion” campaign for Africa, Egypt and Pakistan • Creation of a brand song for Africa, along with a successful partnership with tennis icons Serena and Venus Williams to promote it (event featured on CNN)

Education

2014

Music Business Management

University of Westminster

Aug 2013 - Aug 2014

    2009

    Graphic Design

    Chelsea College of Art and Design

    Aug 2006 - Aug 2009