About me

I am an interdisciplinary creative practitioner with experience in Graphic Design and Digital Marketing. I have a strong theoretical and practical understanding of design supported by a strategic marketing mindset. With over 5 years experience in the commercial fashion and beauty industry, I have been able to empower, create and communicate through design. Email: tasneemshahidullah@gmail.com

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Work history

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Digital Designer & Social Media ManagerSports Direct
Apr 2019 - Oct 2020London, United KingdomFull Time
•Created and headed social and marketing content and creative shoots for brands under Sports Direct and House of Fraser (UK fashion retailers with over 500 stores across UK/Ireland/ Europe & online). •Brands managed: USA Pro, Everlast, Firetrap, SportFX •Curated, briefed and designed social media content in the form of flatlays, digital creatives, photo shoots, GIFs & campaign videos for social, web, POS and store display screens. •End to end project management/curation: initial concept, briefing and sourcing of photographers/videographers/retouchers, model/talent castings as well as content creation, digital design and copywriting.
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Social Media Content Creator & Marketing AssistantAustralian Laser & Skin Clinics
Feb 2017 - Dec 2018Melbourne, AustraliaFull Time
•Designed social media marketing collateral for 13 clinics across Melbourne, including content for seasonal campaigns, flash sales, social videos. •Implemented visual merchandising of marketing collateral throughout 13 clinics, ensuring various video, poster, lightbox and POS signage displays correctly adhered to company visual merchandising guidelines. •Coordinated visual set up and sourcing of props and products for clinic events and marketing campaign photo/video shoots.

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Skills

• Digital Design
• Photoshoot Styling
• Coordinating Photoshoots
• Content Design
• Social Media Advertising
• PR Campaigns
• Influencer Management
• Creative Agency
• Adobe Creative Suite
• Copywriting

Education

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BachelorQUT (Queensland University of Technology)
Sep 2014Brisbane City, Australia
Bachelor of Creative Industries, Major in Fashion and double minor in Marketing and Graphic Design. Graduated 9th July 2014. Queensland University of Technology.