Tatsuo Hino Brand Consultant | The Dots

Tatsuo Hino

Brand ConsultantLondon, United Kingdom
Projects credited in
  • TE TO TE SAKE – Label Design & BrandingTsuchida Sake Brewery - Te To Te branding and label design Tsuchida Sake Brewery is situated in Kawaba, a small village in Gunma, a mountainous region northwest of Tokyo. Established in 1907, it has been a family operation for six generations. In collaboration with Natsuki Kikuya, Sake Samurai, we have designed their low-intervention sake bottle label of Te To Te (originating from the meaning, Sky & Hand - 天と手) for their UK launch.
  • Olafur Eliasson x TOKYO CULTUART by BEAMSWe designed and art directed an official exhibition product for Olafur Eliasson x TOKYO CULTUART by BEAMS in conjunction with the exhibition ‘Olafur Eliasson; Sometimes the river is the bridge’ taking place at the Museum of Contemporary Art Tokyo in Japan. These collaboration T-shirts, featuring slogan typography, printed in using PVC-free inks, are made out of 100% recycled polyester yarn, regenerated from recycled plastic bottles. Japan has the second highest rate of disposed plastic waster p
  • Editorials - POPEYE MAGAZINEWe’re commissioned to do research, editorial proposal, conduct the interview and shoot for POPEYE magazine, the leading Japanese men’s fashion & cultural title for over 45 years. Working closely and regularly with them, we have worked on their most popular issues, featuring the world renowned designer Marc Newson, a London based skateboarding brand Palace Skateboards and editorialising English cultural contents. With their tagline of ‘Magazine for City Boys’, Popeye Magazine focuses on authentic
  • TOUBA LONDON – Branding & Website DesignTouba London, a leading creative fashion and lifestyle showroom commissioned us to redesign their logo and website, to enhance their branding. We created an entire new logo for their art business, Le Salon Des Arts.
  • BAO BAO VOICE x London Design FestivalWe created and assisted an overall promotional and marketing strategy for sonic branding event held by Bao Bao Issey Miyake titled “BAO BAO VOICE” during London Design Festival 2019. This was an interactive, multi-sensory event that demonstrates the unique and colourful designs along with the playful nature of the brand. Merging product with movement and sound, BAO BAO VOICE was an event that allowed users to engage with the structures, shapes and textures of the bags, like musical instruments.
  • COS x DAIKANYAMA T-SITE – Brand Installation & Pop-upCOS commissioned us to be a creative consultant to engage in effective brand exercise in Japan. The brand exercise was to illustrate COS’s brand pillars message – timeless, modern, classic, tactile through the brand’s wardrobe essential in collaboration with DAIKANYAMA T-SITE in conjunction with COS JAPAN e-commerce launch. Audiences were encouraged to engage with the COS design and learned more about the brand philosophy and design influences with art and architecture through the exhibition, a
+ Show more