Tea Uglow

Creative Director

Sydney, Australia
Locked Pro Plan feature


Projects credited in

About me

Tea Uglow is Creative Director for Google's Creative Lab in Sydney. She works with cultural and creative organisations around the world exploring the space between technology and the arts and what can happen where they intersect. Tea has a history in the arts, a love of literature, and a problem with staying focused. She speaks graphics geek, a bit of web‑dev, some Python, a touch of digital strategy, remedial project management, and really bad French. Her likes include physical/digital, pen and ink, and carefully organised chaos doubt. At the moment the "interests" list contains: augmented audio, digital books, proximity tech, non-linear storytelling, and the physical web... plus a few things that are less tech-geek like uncertainty, small people, and yoga.

Locked Pro Plan feature


  • Creative Direction
  • Talking
  • Creativity
  • Coffee Making
  • Mentoring

People I’ve worked with

Companies I’ve worked with

  • The Socials

    The Socials

    • Design
  • The Drum

    The Drum

    • Marketing & PR
  • Innocent


    • Retail
  • WeTransfer


    • Publishing

Work history


Creative Lab


Mar 2006
  • London, United Kingdom
  • Full Time
  • TL (Tea) Uglow is based in Sydney, Australia and has worked at Google for 10 years, as a founder of Google’s Creative Lab. She works on experimental design projects that seek to merge physical and digital properties in collaboration with existing cultural practitioners. Projects are collaborations with artists, charities and cultural organizations around the world that help artists and creators explore new forms of creative practice using digital tools. Previous projects include Editions at Play, Life in a Day, (with Ridley Scott) and the YouTube Symphony Orchestra (LSO) and partners like the Royal Shakespeare Company, LEGO, NASA and the Science Museum. Tea speaks globally on innovation and creativity. Her 2015 TEDx talk has over 1.5 million views. She has been a board member for Biennale of Sydney (Art), D&AD (Design) and AWARD (Advertising).


Brand Manager

Nov 2009 - Jul 2001
  • London, United Kingdom
  • Full Time


Senior Designer

Wellcome Trust

Sep 2005 - May 2009
  • London, United Kingdom
  • Full Time


Design Manager

Christian Aid

Aug 2004 - Sep 2005
  • London, United Kingdom
  • Full Time


Design & Production Manager

Royal Academy of Arts

Sep 2001 - Sep 2004
  • London, United Kingdom
  • Full Time



Sep 2009 - Jun 2000
  • Golden Lane Estate, London EC1Y 0UU, UK


Sep 2004 - Jun 2005
  • London, United Kingdom