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Tim Dobbs

Brand Culture & Content

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  • LevelSenior
  • LocationLondon, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsStrategic Brand Consultant - Senior Copywriter

About me

I'm a senior brand strategist and copywriter, specialising in brand culture, brand content, and behavioural insight: I help change businesses inside and out; and I create all the shareable stuff that demonstrates their beliefs and their goals. I work with both global organisations and individuals - training, writing, editing, designing, devising and inspiring. I've got over 12 years' experience managing strategy, communication, transformation and engagement for clients including Arsenal, Barclays, Cartoon Network, Costa, McLaren, Network Rail, Orange, Sky, the YHA and Virgin.

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Skills

  • Brand Strategy
  • Art and Creative Direction
  • Advanced Copywriting
  • Bespoke Training
  • Brand Communication Planning
  • Marketing
  • Creative Pitching
  • Employee Engagement
  • Analysis and Research
  • Behaviour Change

Work history

2016

Aug 2016 - Jul 2016
  • London, United Kingdom
  • Full Time
  • Strategic and creative leadership for clients including BizSpace, Cobham, OneLife, Museum of London and Uliving; lead copywriter for all agency projects. I managed several junior and freelance strategists; and I ran an internal programme to develop new products, services and intellectual property.

2017

Senior Strategist

The Hub

Aug 2016 - Sep 2017
  • London, United Kingdom
  • Full Time
  • Creative and strategic lead for a small communications agency. I lead and managed client projects directly, lead brand development work, helped develop pitches, wrote copy, and was Creative Director on some projects. I also trained members of the team in branding and copywriting; and developed a year-long training programme, products, and thought leadership pieces. Clients included BizSpace, Costa, Costa Express, Derwent Students, Genfitt, McKeon Brothers, MVI Hazel, ODEON, Tucks O'Brien, and the YHA.

2015

Strategic and Creative Lead

Clinic London

May 2005 - Aug 2015
  • London, United Kingdom
  • Full Time
  • Starting as a junior copywriter, I went on to establish a more strategic dimension to the agency. I worked directly with clients, led pitches, directed creative teams, and fostered new ways of thinking and working within the company.

Education

Currently

Foundation Course and Training Network

Account Planning Group

Jan 2009
  • London, United Kingdom

1998

BA (Hons) Modern Languages (French & German)

University of Oxford

Sep 1994 - Jun 1998
  • Oxford, United Kingdom

1994

4.5x A Levels, 2x S Levels, 2 Additionals, 11x GCSEs

Plymouth College

Sep 1987 - Jul 1994
  • Plymouth, United Kingdom
  • Highest grades in all subjects.

Awards

2010

DBA Inclusive Design Challenge - Winner

Design Business Association

  • Our team won this challenge on the theme of 'Active Ageing'.