Critical and Speculative concept designer


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  • LevelJunior
  • LocationLondon, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsFashion Designer - Art Director - Creative Director


  • biotechnology, ethics, sustainability, Critical Design, Legal & General, technology, Garment manufacture, textile design, Futures, Laboratory

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Do you really want to delete project Pure Human Documentary?

  • Futures, technology, biotechnology, luxury, Legal & General, Critical Design, speculative design, wearable futures, Design, sustainability

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Do you really want to delete project Pure Human?

  • biotechnology, technology, wearable futures, Future, Leather Craft, Critical Design, speculative design, luxury, Design, research & development

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Do you really want to delete project Pure Human 0.01?

  • human body, biotechnology, luxury, Future, Critical Design, speculative design, Advertising, wearable futures, technology, Fragrance

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Do you really want to delete project Body Spam?

  • Futures, environment, wearable futures, aquatic, adaptation, speculative design, fashion, Garment manufacture, sportswear

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Do you really want to delete project Sub:merged?

  • luxury, Future, gold, speculative design, Critical Design, human body, wearable futures

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Do you really want to delete project I am luxury?

  • food packaging, Food and Beverage, food design, sustainability, Embedded systems, cyclability, biomimicry, biology, planets

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Do you really want to delete project Impermanence for Permanence?

  • time, Experiential Design, nutrition, luxury, Food and Beverage, Brand Implementation, human body, graphic design

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Do you really want to delete project Kairos?

  • Product Design, lighting desgin, material research, Material design, optical illusion

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Do you really want to delete project Victor I: The hanging ceiling?

  • costume design, material research, Material design, fashionandtextiles, concept design

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Do you really want to delete project Untouchable beauty?

  • biotechnology, biology, technology, Design, Futures, sustainability, ethics, Legal & General, Critical Design, speculative design

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Do you really want to delete project Talks and Panel Discussions?

  • Material design, material research, optical illusion, Garment manufacture, wearable art, time, white project, fashionandtextiles

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About me

I believe that designers have the responsibility to make progress and contribute to a variety of fields, such as materials, methods, products, sustainability, systems, ethics, etc. They have the obligation to move the design development in the right direction. However, the decision regarding what the right direction actually is depends purely on the designer him/herself. My passion is showcasing a critical approach to design based on an in-depth research on developments and events present in our current society. My design direction relies on designing products and systems that are informed by an in-depth research. When designing those products and systems I try to make every decision influenced by information gathered through this research and not purely by my personal preferences. I really enjoy challenging my research skills to overrule my personal taste. With that said, I also do enjoy the making part of my projects as it gives me the opportunity to learn new crafts. I am also a really big believer that future technologies will be shaped by biology – if not by using biological sources than probably by mimicking the natural systems in order to make them more efficient -which is the reason why I am fascinated by biotechnology. I find biological material, especially the ones of a smaller scale (DNA, genes...), really intriguing as I believe that the new advances in research that are dealing with those materials are enabling the evolution of exciting new technologies. Besides creating new alternatives and products, those technologies also enable the implementation of the mentioned materials within domains with which they were not commonly associated. My plan for the future revolves around trying to expand my practice and get as many inspiring collaborations as possible. I always try to be involved in projects I really believe in and care about as I believe they will probably shape the type of projects I might be involved in the future. The only thing I never compromise on while designing is the fact that I will never apologise for my work.

Locked Pro Plan feature


  • Art Direction
  • Craft
  • Design
  • Ideas Development
  • Research Narrative Development
  • Creative Critical Thinking
  • Critical Design
  • Scenario Building
  • Brainstorming Creative Ideas
  • Branding Design

Work history


Creative Designer

Tina Gorjanc

Jul 2016
  • London, United Kingdom
  • Freelance
  • - research of technologies, social and cultural problematics - system designs - designing future scenarios - designing products and props - manufacturing of products, props and displays - garment and accessories manufacturing - company administration - logistics of talks, exhibitions and panel discussions - exhibition design - creative lead and producer on videos - speaker


Fashion Tutor

Victoria and Albert Museum, Olympic Park Stratford

Oct 2014 - Jan 2015
  • Freelance


Design Assistant

Derek Lawlor

May 2014 - Jun 2014
  • Freelance
  • http://dereklawlor.com/


Design & Technology Assistant

Studio XO Ltd

Mar 2014 - Apr 2014
  • Freelance
  • http://www.studio-xo.com/


Pattern Designer

Nylander Couture

Mar 2013 - Feb 2014
  • Full Time
  • http://www.nylandercouture.com


Fashion Designer


Jun 2013 - Feb 2014
  • Full Time


Pattern Designer & Machinist

J W Anderson

Nov 2013 - Dec 2013
  • Freelance
  • http://www.j-w-anderson.com


Design Intern

Aitor Throup Studio

Sep 2013 - Nov 2013
  • Internship
  • http://aitorthroup.com/



Material Futures

Central Saint Martins

Jul 2014 - Mar 2016



Nova Award

MullenLowe Group

  • http://mullenlowegroup.com/nova/your-nova/#TinaGorjanc



A' Design

  • A' Design Award and Competition aims to highlight the excellent qualifications of best designs, design concepts and design oriented products worldwide in all creative disciplines and industries. The primary aim of the award is to create publicity, PR push and advertisement opportunities for design award winners while supporting the global design culture, creating incentives for entrants to come up with superior designs for a better future. A' Design Awards is a premier annual juried design competition that honors the best designers, architects, engineers, design studios, brands and design oriented companies worldwide to provide them publicity, fame and recognition. A' Design Award and Competitions are organized and awarded annually and internationally in a wide range of categories. Every year, projects that focus on innovation, technology, design and creativity are awarded with the A' Award. While realized projects find opportunities to get published, reach new markets and meet a wide range of buyers for the https://competition.adesignaward.com/designer.php?profile=138287