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I have a strong aptitude for marketing and branding, skills, which have proven extremely rewarding to my success as a leader in various projects. Part of my confidence comes from past expertise in fast-paced environments. I am highly organized with exceptional planning capabilities, and have a strong commercial awareness in today's consumer-based society.
- Implemented brand strategy, and oversaw and consulted on the consistent application and translation of the organization’s brand on all marketing and communication products to ensure brand consistency - Worked with leadership to recognize internal and external communications opportunities and solutions, and define and execute appropriate strategies to support them - Ensured availability of all material and man power is available for backstage and model change room - Planned and executed tailor made events for fashion and monetary sponsors - Worked with event sponsors and internal/external teams on all aspects of planning the event - Assisted with photo-shoots as needed - Adaptable to varied workloads, prioritized tasks, and independent decision-making ability to manage multiple functions simultaneously - Established and maintained relationships with various designers and shipping terms for international suppliers
• Assisted in planning and executing events for Cabinet Ministers • Assisted in external communication with Ottawa counterparts • Participated in weekly staff meetings handling constituent matters and involved in discussions for campaign strategy and development
• Assisted in the day-to-day administration of marketing, public relations and advertising initiatives to attract potential customers and retain existing ones for the agency’s clients. • Assisted with mailings. • Contributed toward new business pitches • Drafted content including press releases, social media releases, pitches and blog posts • Participated in and documented discussions during client meetings and conference calls. • Prepared account service-related documents such as meeting agendas, meeting reports, proposals and other client communications and correspondence. • Reviewed vendor quotes. • Supported the implementation of both traditional media and social media campaigns
• International Relations & Art History (minor: Modern History) • Expected 1st