About me
Please contact: tomg101@me.com for any enquiries
I have been working as a designer and project manager within the creative, retail, marketing and fashion industries for over thirteen years, involved in various setups including a print production house, in-house design team within a retailer and as part of a design agency; gaining invaluable experience from all of these sectors.
Having graduated from Surrey Institute of Art and Design in Graphic Design, Visual Communication - I very much started my career on the graphic design path and have always carried this through to today as it is where my core creative roots lie, but throughout my career I have worked in different roles in a range of industries which not only has developed my understanding of different sensibilities and customer needs, but has also given me experience of other disciplines - so as well as my core skills in graphics, branding and creative artworking, I have done a lot of work within the 3D arena (modelling, sketching and rendering of FF&E and retail environments), animation, web design, technical large format artworking (FSDU’s, POS, screen and litho print knowledge), retouching (fashion/ product) and art direction/ project management.
My approach is very customer focussed and I do this through fresh design and artwork communications, considered customer journey and user experience, in-depth service exploration/ propositioning and a real hunger to push the boundaries of what can be achieved to make brands stand out from the crowd.
I am creative to the core, with drive, passion and a keen eye for detail. I live and breathe design both in and outside of the workplace and always have a strong opinion on what I see around me. My genuine enthusiasm for making graphics, communications, products, displays and environments work for a variety of audiences and mediums is what drives and excites me.
Projects
Work history
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Senior Graphic DesignerCDW+PARTNERS
Brighton, United KingdomFull Time
CDW are a design consultancy specialising in retail and branding, with a real focus on customer engagement and user focussed design - from the aesthetics of the branding through to the navigation, journey and experience that the customer has both within a retail space and online. The work I have done here has been very varied, and as it’s asmall agency I have very much been involved in every step of the process, including:
•Branding and identity for large and small brands within retail, hospitality and fashion
•Campaign and communication work that pushes the commercial boundaries
•In-depth research processes of scoping and benchmarking of the market
•Storyboarding ideas through sketches, mood boards, and good articulation to help communicate concepts both in-house and to the clients in pitch and update documents
•Design and artworking of marketing collateral, brand guidelines, POS and websites - from concept through to delivery
•3D rendered visualisations of products, packaging and environments
•Project managing of jobs and tasks, working closely with the suppliers and retailers
•Regular communication and meetings in-house with fellow designers and directors to brainstorm ideas, cast our opinions, explore and discuss current and upcoming projects in-depth
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Designer/ Creative ArtworkerRegency Design and Print
Godstone, United KingdomFull Time
Creating design solutions and print ready artwork within point of sale for blue chip clients including Coca Cola, Britvic, Nestle, Kraft and many more. Working with brand directors to actualise and complement their visions from concept through to the desired outcome. Working on various platforms and briefs, thus developing skills and techniques including conceptual design, creating brand identities, technical artworking for digital, screen and litho print for large and small format, working with both in-house printing facilities and outsourced suppliers, image manipulation and retouching, product design and 3D visual concepts, shopper marketing user experiences, signage and LED graphics with management of the on-site fitting and application.
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Skills
- Branded Packaging
- Fsdu
- Furniture Fixtures Equipment
- Branding
- Identity
- 3D Visualisation
- Adobe Photoshop Illustrator Indesign
- Cinema 4D
- Sketchup
- Graphic Design
Education
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• Bachelor of Arts Second Class Honours (First Division) The Surrey Institute of Art & Design
United Kingdom
Graphic Design - Visual Communication