About me
Instagram - t__l_design
LinkedIn - www.linkedin.com/in/tom-latham-574435256
Email - thom .latham93@gmail.com
Through my experience of briefs and projects so far I have found Brand identity & Brand Experience to be my biggest interests along with designing for social media. For many of my outcomes I have followed a very digital method in my approach to an outcome however I have recently started to experiment with illustration as a aspect of my work along with art direction to showcase my final outcomes which I would love to further build on in the future.
I have also found motion to be a growing interest of mine as I have completed further briefs and it is another aspects I am excited to further practice in the future. My favorite motion pieces coming from my latest campaign project "Battle For The Boozer".
Projects
- Battle For The Boozer (BFTB)Battle For The Boozer is a campaign that fights for the welfare of local pubs as they are faced with higher costs and taxes especially after Covid-19. The focus of the project is to encourage individuals to help in any they can, the main methods being to sign petitions to fight against the tax rates imposed along with supporting them with their custom. Along with using facts about the risks pubs face and the consequences of modern costs I used community as the main driving force of my projec
- KALIMUXOCollaboration project with: https://www.instagram.com/michaelwoodcd/# https://www.instagram.com/a_t_r_i_u_m/# "KALIMUXO" is a non alcoholic variation of the famous cocktail "kalimotxo" over in the basque region of spain. Created through researching the origin story of the cocktail that started in the 70s along with further exploration into the ancient folklore of the basque country to learn about the routes of winemaking and vineyards. In this collaboration project I focused on the branding/a
- ECOTINEEcotine is a campaign/Product that fights against the issue of the littering of cigarette butts across the globe. The main outcome being a cigarette case with extra storage in the back to hold the used cigarette butts to reduce littering. Along with this case I have further created touchpoint including promotional posters for the campaign, an app that tracks an individuals environmental effect by using the products and a reward system for disposing of the used cigarette responsibly through cash
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Work history
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Junior Graphic DesignerReaseheath College
- Nantwich, United KingdomInternship
Before starting my next academic year I decided to seek work experience from a large college in the area of where I lived. It was a great opportunity to have worked within the In-House design team at Reaseheath College as it provided valuable experience with working within the industry and seeing my outcomes displayed within a companies social media page. Alongside working within the industry I also learnt new skills to improve my practice involving Typography, placement and Balance within a design piece.
Skills
- Adobe After Effects
- Adobe Creative Suite
- Adobe Illustrator
- Adobe Indesign
- Adobe Photoshop
- Adobe Premiere Pro
- Blender 3D
- Brand Campaigns
- Collaboration
- Graphic Design