Designer and Art Director with 15 years experience. Currently Senior Art Director at Amazon working across retail, campaign, branding and social. Previously Art Director at NME magazine and worked on leading titles in London and Sydney. Passionate and diligent creative with great team leadership skills.Locked Pro Plan feature
My role at Amazon allows me to use and develop my key skills of design, art direction, branding and team leadership. I have autonomy to raise the creative bar of customer centric design and am accountable for the performance driven results. I can go from being hands-on with one designer for creating a TV ident to overseeing a team of 10 people producing 3000+ assets for business critical campaigns such as Prime Day across digital display, OOH, print and onsite. I work closely with the UX team to ensure that their internal tools for building onsite assets are delivering the highest standard possible and meeting brand guidelines. Beyond my daily remit I took ownership of building the creative team’s in-house facilities at Amazon’s new London HQ. This encompassed spec’ing three photography & video studios. I also designed the interior of the office to create an inspiring and engaging creative environment. As well as taking pride in my own work I make the time to develop junior members of the team to help them grow and navigate their own career road map.
I was responsible for the design and production of the seminal weekly music magazine. I led the creative direction of the content and managed the three-person art desk. I designed over 70 NME covers and won IPC Media’s cover of the month award three times. I was accountable for the approval and delivery of the final press pages. The role involved working closely with photographers and artists. I also designed branding assets for the annual NME Awards and co-branded live events. Collaboration, diligence and passion were key skills for delivering results.
I freelanced on several high profile magazines in both London and Sydney. Including Harrods Magazine, Heat, Men's Fitness, Uncut, EasyJet Magazine, Zoo and Who.
Designed all features in this men’s lifestyle magazine. I managed freelancers, commissioned illustrators and art directed studio shoots for fashion and news stories.