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I worked as part of a small team and was responsible for booking all promo requests (Press/Radio/TV) for all artists/bands signed to Infectious/BMG. Other duties included, worldwide asset distribution to our label partners to ensure they had all assets needed to work their next album/single release, raising purchase orders, weekly stock and sales figures, playlist curation across all major streaming platforms for all infectious artists (present/catalogue), producing weekly social metrics via Music Metrics, Next Big Sound and YouTube Analytics helping to identify key areas of growth online and key areas for monetisation, coordinating team meetings, creating guest-list including seat allocation, ordering stock from distributors and creating marketing timelines for all artists starting new album cycle’s, helping to map out each artist route to release week, i was also involved with maintaining all artist online social presence helping to run each artist social media page as well as keeping the Infectious Music website up to date.
This degree covered all aspects of the music industry, the course draws from a host of real time projects and industry professional with opportunities for internships and apprenticeships across the industry. Modules included: research & analysis, content distribution & consumption, media marketing & promotion, the live industry, copyright ownership, management & rights, Creative Industry Trends & Innovation, The Creative Industry & Consumer Psychology.