Digital wordsmith and content editor with a passion for fashion, beauty, food and travel.
My clients include Burberry, Selfridges and Molton Brown.
A creative professional, involved in the fashion and beauty industry for ten years. I've held a beauty and fashion editor position at Shape magazine in Athens for four years before relocating to London. With a strong background in editorial, a love for words and a passion for trade and commerce I found a place as a digital copywriter with a focus on luxury and lifestyle.
Work history
Digital Copywriter
- London, United KingdomFreelance
Planning and creating editorial content for digital campaigns for UK, US, AU
Writing copy for sub-home landing pages and sign posting for UK, US, AU
Writing creative copy for email campaigns for UK, US, AU
Liasing with the creative team to ensure every channel is engaging and on-brand
Providing blog posts for affiliates and third parties
Writing brand and product copy for online third parties (JLP, HoF, LookFantastic, Arnotts, Mankind) Assisting with research and creative direction on photoshoots for the website
Writing precise and accurate product copy reflecting the brand's tone of voice
Reviewing copy for spelling and grammatical mistakes
Ensuring all product titles and descriptions incorporate key trending terms for SEO performance
Digital CopywriterBurberry
- London, United KingdomFreelance
Writing precise and accurate product copy reflecting the brand's tone of voice
Revising copy to ensure it reflects the brand's tone of voice
Reviewing copy for spelling and grammatical mistakes and conducting quality control across the platform Ensuring all product titles and descriptions incorporate key trending terms for SEO performance
Liaising with the production/merchandising team to acquire information Writing copy for sub-home landing pages and sign posting
Writing copy for taxonomy and lookbooks
Producing product copy guidelines and process documentation for internal use
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Skills
- Fashion
- Editing
- Blogs
- Creative
- Web Content
- Indesign
- Office
- Photoshop
- Powerpoint
- Word
- Copywriting
- Digital
- Digital; Content Copywriting; Writing; Ecommerce
- Marketing; Email Marketing
Education
Fashion Promotion and Imagin
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