About me

I'm a marketing maverick who makes brands more successful. I specialise in hospitality consulting (brand strategy, venue launches, OR and digital marketing) and immersive/experiential events through my company, WeNeverSleep.

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Work history

Marketing Director
Jan 2017Melbourne, AustraliaFull Time
I'm the Director of a full-spectrum marketing agency that specifically caters to hospitality businesses.
Creative Director
Jun 2016Melbourne, AustraliaFull Time
Co-founder and creative director of immersive dining and caters company WeNeverSleep. We are a collaboration between Lûmé restaurant and an international, award-winning cast of playwrights, storytellers, artists, musicians, performers and academics. We cater to corporate events, brand activations and promotional events, festivals and private functions with unique, multisensory dining experiences.

Skills

• Economics
• B2B Strategic
• Business Strategy
• Brand Creative Strategy
• Corporate Events
• Event Catering
• Fine Dining
• Brand Marketing
• Restaurants
• Digital Content

Education

Bachelor Economics
Jan 2002 - Dec 2005

Awards

Gault & Millau Best Australian Restaurant 2016
Co owner and Marketing Manager of restaurant Lûmé.