Victor Maza

Victor Maza

Senior Creative Art DirectorBarcelona, Spain
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Victor Maza

Victor Maza

Senior Creative Art DirectorBarcelona, Spain
About me
Hey there! I'm Víctor Mazariegos, an independent senior creative, specialized in creative thinking & art direction, based in Barcelona, working worldwide. Graduate in Advertising, postgraduate in Art Direction, and Master's graduate in Digital Product Design. Since 2014, I have been working for creative companies like Havas Group, LOLA Mullenlowe, McCann and Leo Burnett. I also have been awarded in some creative festivals like El Sol, Inspirational, CdeC and Cannes Lions, where I represented Spain as one of the best creatives under 30. I'm available for commissions and collaborations. Take a look and let's chat!
Projects
  • Reveal Clear Aligners
    Reveal Clear AlignersInsightOut Studio reached me out to manage the creative direction of Reveal's brand new clear aligner campaign. As a launch strategy of a brand new product we divided the campaign in two steps, the first one was focused in a discovery and exploration phase showing the product as a premium aligner and explaining the main features.
  • Hitachi
    HitachiHitachi Global pitched us with the objective of launching their new concept "Air is life" worldwide. We had to find a global insight, understandable around the world, something simple and powerful that helps us to define the brand's role and communicates the new concept.
  • Wallapop "Changes"
    Wallapop "Changes"After 7 years talking about funcional benefits, we proposed to Wallapop, the leading app in second hand market, to let people know that the brand wants to be by their side through vital changes.
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Work history
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    Independent Creative & Art DirectorVictor Maza
    Barcelona, SpainFreelance
    Seven years later and after a hard period of lockdown in Madrid I came back to Barcelona to work as an Independent Creative. Until now I have had the opportunity to work for Wallapop & Jesús Revuelta, Slice Florida, InsightOut, Cuinlab, Fuego Camina Conmigo, Havas Group and Leo Burnett EMEA.
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    Senior Creative Art DirectorMovistar
     - Madrid, SpainFull Time
    After several years in creative agencies, Movistar+ with Iñaki Martikorena as ECD offered me the opportunity to develop my skills inside a brand, thinking and managing content and campaigns for the channel.
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Education
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    Master in Digital Product DesignDigital Innovation Center
     - Madrid, Spain
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    Post-graduate in Creative Art DirectionBrother Ad School
     - Barcelona, Spain
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Awards
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    Gold / Integrated Campaignsel Sol. Festival Iberoamericano de publicidad
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    Gold / Branded Contentel Sol. Festival Iberoamericano de publicidad
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