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Working with Media agencies to deliver PPC and Display campaigns for digital acquisition. Responsible for tagging, tracking and analytics for the organisation, supplying recommendations on optimising activity and innovative ideas to acquire new donors for the charity.
Responsible for display planning and buying across a range of DR and branding clients. Roles included client services, ad operations inc. Doubleclick management and Google Analytics attribution modelling/reporting.
Code First: Professionals course. June - August 2016. http://www.codefirstgirls.org.uk/
Programmatic 101 http://nmi.mediamath.com/