About me
I'm the author of ‘What Millennials Want’ (Penguin Viking), a nonfiction book on the economic aspirations and social views of Indian millennials. 'What Millennials Want' was rated as one of GQ's "best Indian nonfiction books of 2021," and I was named to Forbes Asia's 30 Under 30 list for 'Media, Marketing, and Advertising' in 2022.
I currently work as a Content Marketing Manager at Everlaw, the world's most advanced ediscovery software. I'm a passionate storyteller and marketer keen on expanding the scope of technology to solve some of our most vexing problems.
While writing my book, I also freelanced as a full-time user researcher and product marketer, with expertise in usability studies, in-person interviews, prototype testing, surveying, and creating successful go-to-market and customer acquisition strategies.
I am a regular contributing columnist to Indian and international publications. My op-eds have been published in The Washington Post, BBC, New Statesman, and The Times of India.
Work history
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Content Marketing ManagerEverlaw
San Francisco, United StatesFull Time