I’ve just completed a one year internship at The O2 arena for AEG in their Marketing department, and I’m looking forward to embarking on my next opportunity.
My role for AEG consisted of marketing The O2 as a destination, linking the various activities including events, restaurants and bars, and Up at The O2 together, to increase footfall around The O2 before events, and on non-event days. My primary job was to update the tenants pages on the website, create engaging social media content on both The O2 and Up at The O2’s channels, and collate together targeted offers and content for email sends, whilst providing administrative and project support to my managers.
Before starting the internship, I worked as part of the Guest Relations events team at The O2 arena, whilst simultaneously writing on my blog and working festivals during the summer. After graduating with honours in Popular Music Journalism at Southampton Solent University, and having written for a number of different publications during that time, I decided to set up my own website, where I blog about music in my spare time. You can find all of my posts here; http://www.willgarnett.com. I also worked at a number of different festivals around Europe, such as All Points East in London, Mad Cool Festival in Madrid, and both Dimensions and Outlook in Croatia, among others. Previously, whilst at university, I gained experience in live music promotion, helping to sell tickets and flyer for local promoters, and then putting on my own events through a company I created called Night Owl Promotions.
All of these different experiences have made me adept at using social media, and the marketing strategies and tools provided by them, creating and designing websites on CMS platforms such as Wordpress and Squarespace, alongside being efficient at using all of the Microsoft Office and Adobe Suite programs. I’m highly organised and used to managing several different tasks at once, with excellent written and verbal communication skills.
I have experience in managing social media accounts and campaigns, editing websites through different CMS’s, and collating content for e-newsletters. I have great creative writing skills learnt through my Journalism work, and also have experience in using Photoshop and other creative suites.
Work history
Destination Marketing InternAEG Europe
- London, United KingdomInternship
My role here consisted of marketing The O2 as a destination, linking the various activities including events, restaurants and bars, and Up at The O2 together, to increase footfall around The O2 before events, and on non-event days. My primary job was to update the tenants pages on the website, create engaging social media content on both The O2 and Up at The O2’s channels, and collate together targeted offers and content for email sends, whilst providing administrative and project support to my managers.
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MST (Management Support Team)NVS Music Group (Outlook Festival, Dimensions Festival, Sunfall London)
- CroatiaPart Time
At these two festivals, both located at Fort Punta Christo in Croatia, I worked for two and a half weeks predominately on the main entrance, assisting the manager with the daily duties of briefing and debriefing the volunteers, dealing with any customer enquiries and issues, and making sure that the ticket scanning and wristband exchange went smoothly. I also worked on the customer service desk located in the festival during this time.
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Skills
- Marketing
- Journalism
- Social Media
- CMS Websites
- Writing
- Events
- Content Creation
- Marketing Analytics
- Website Management
- Admin
Education
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Bachelor’s DegreeSolent University
- Southampton, United Kingdom
Popular Music Journalism
- Upper Second-Class Honours (2:1)
G
G
BTECGuernsey College of Further Education
- Channel Islands, Guernsey
Creative Media Production
- Triple Grade Merit Merit Merit (MMM)
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