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Design lead for Plotr magazine, a monthly digital publication about careers inspiration and information aimed at a young demographic. Each issue is constructed and published across all popular digital media channels, both for tablet and mobile. Responsible for content creation from selecting artwork to arranging compositions, reporting to the head of content.
Created branded content for global brands including the BBC, Waitrose and Barclays, designed extensive portfolio of branded communications including business cards, pull-up banners, powerpoint presentations, information packs and digital Christmas cards. Project manager for Plotr’s monthly HTML newsletter and managed Plotr’s community and social media channels including Twitter, Facebook, Tumblr and Pinterest, promoting Plotr content with most popular tweet bringing 378 click-throughs and earned retweets from Jamilla Jamil and Gabby Logan during celebrity outreach campaign.
Writer and researcher identifying new ideas, trends and innovations in the marketing arena. Produced written content for publication in Contagious magazine including Crafted ‘Small But Perfectly Formed’ and ‘Upstarts’ pieces; feed stories for Contagious Feed - an online information service, and news stories on the Contagious magazine web site.
Point of contact for entrants into the prestigious D&AD awards. Managed entrants and catalogued physical entries. Gained exposure to a large selection of excellent creative work from around the world. Supported the jury manager in the branding and photography judging sessions.
Volunteer graphic artist for local hospital arts project. Created marketing plans and presented strategic insight to charity director. Coordinated ‘Sponsor a Portrait’ campaign, designing catalogue, writing copy for direct mail insert for target market and coordinating layout of web site with IT support. Created extensive portfolio of promotional literature including the charity brochure, and a ‘chatterbox’ promotional campaign for ‘Random Act of Kindness’ week including design and production.