Projects
- AW18 Campaign - Duke & Dexter FootwearAs Creative Director at Duke & Dexter, I was responsible for leading delivery of our AW18 Campaign. I worked across the project, deciding key materials for our footwear, desigining the shoes and liaising with our factory for delivery. I also developed and lead the brief for our in-house team and multi-talented outsourced creatives who we used to ensure the creative output of the project was consistent. Our team included Nas Abraham (Project Creative and Model), Simon Schmidt (Model), The Style S
Work history
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Creative DirectorDuke & Dexter
London, United KingdomFull Time
Creative Director responsible for brand, brand strategy, SEO guided product copywriting, creative newsletter and brand copywriting, copy editing, product design and sharing responsibility for marketing strategy and execution. I also sit on our Management Team and have played a key role in overall business direction, helping Duke & Dexter grow progressively year on year.
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InternThe Storylab
- London, United KingdomInternship
An internship at the Story Lab, working on their British Airway account.
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Skills
- Copywriting
- Brand Building
- Brand Creative Strategy
- Photography
- Business Strategy
- Brand Strategy
- Creative Leadership
- Marketing Strategy
- Adobe Lightroom