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Responsible for the following accounts: Louis Vuitton, Marc O'Polo, Hackett, Ole Lynggaard Copenhagen, Accor Luxury & Upscale, Hackett & Officine Panerai. - Implementing global communication strategies into local action plans. - Maintaining contact with journalists and influencers in order to generate brand visibility online and in targeted press. - Creating of monthly clipping reports and follow-up of monthly generated press value.
- Handling shopping requests - Meetings with stylists for sample inquiries - Creation of monthly clipping reports - Assisting PR managers in variosu tasks throughout the preparation of events
- Management of showroom and shopping loans - Media monitoring and analysis of editorials - Logistics: Follow-up on parcels and invoicing - Participation in shootings, press days and other events
- Analysis of previous sales and detecting of new points of sales - Managing buyers during LFW: Sending out invitations, making of seating arrangements and front house guidance - Procuring sales during London Showrooms in Paris, processing purchase orders and writing of sales report
One term program concerning the management of luxury goods.
Extended education concerning the various areas of business. Knowledge of business administration techniques and development of entrepreneurial skills. Focus on marketing management.
Extended education concerning the management of cultural organisations and companies. Knowledge of strategic management, marketing management, financial management, accounting and human resources.
Four year education concerning the working of mass media.