Work history
Business Development Partnerships Executive
- Account management of Harry Potter eBook and digital audio book portfolio of retail partners, which includes global retailers like Amazon, Google and Barnes & Noble
- Account management of key stakeholder relationships integral to the brand e.g. Warner Bros. Universal, Sony
- In depth knowledge of eCommerce and digital marketing
- Working closely with our internal and partner eCommerce and Digital Marketing teams to run global campaigns to drive revenue and marketing uplift to Pottermore.com
- Management and ownership of the affiliate network: on-boarding new retailers and guiding them through the approval process to live status. I work closely with key retailers in this network to optimise revenue analytical tools like Google Analytics
- Compiling research on new emerging markets in order to evaluate the commercial viability of new territory launches
- Creating dynamic presentations and pitch materials for new deals and commercial opportunities
- Confidence speaking to and pitching ideas to all levels of management in a clear and influential manner
- Project management of marketing campaigns/ brand partnerships and approvals
- Contract review, due diligence and financial analysis of opportunities
In addition to this I also assist on projects across the brand cross section e.g working with publishers, Warner Bros , Sony and other key stakeholders to deliver Harry Potter content in new and exciting digital formats.
In summary I assist in the development of a digital future for Pottermore and the Harry Potter brand as a whole. Working on projects across the brand to deliver Harry Potter content in new and exciting digital formats.
Skills
- Marketing PR
- Account Management
- Business Development
- Marketing
- Project Management
- Powerpoint
- Digital Marketing
Education
English Literature
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English Literature