Yan Gu
Available

Yan Gu

Marketing Executive; Project Coordinator; Lifestyle EditorLondon, United Kingdom
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Yan Gu
Available

Yan Gu

Marketing Executive; Project Coordinator; Lifestyle EditorLondon, United Kingdom
About me
I’m a versatile and motivated MA student, interested in arts, lifestyle journalism and photography. I studied English literature and media communications and worked in marketing and media for three years respectively. I’m also passionate about museums and galleries and organizations dealing with environmental issues. I’m aware of leading a sustainable life and want to work with others to make our earth home a better place for our future generations.
Work history
    M
    M
    EditorModern Media
     - Shanghai, ChinaFull Time
    I was responsible for our monthly food columns of a leading Chinese lifestyle magazine LOHAS (Lifestyle of Health and Sustainability) focusing on seasonal food, healthy diet and sustainable lifestyle. This experience has given me good project management as well as interpersonal communicational skills. From coming up with new ideas, sourcing and organising shooting and interviews to writing feature stories and promoting them online, I have been able to work under strict deadlines and among different topics. I have been working closely with professional chefs, influencers, stylists, photographers and designers. I also have experiences in digital marketing. I have created social media contents covering all healthy lifestyle and sustainable environment issues and worked with clients to generate branded content.
Skills
  • Marketing
  • Event Management
  • Project Co-ordination
  • Activity Organisation
  • Lifestyle
  • Cultural Journalism
  • Interpersonal Communication
  • Brand Storytelling
  • Foreign Languages
  • Chinese Culture
Education
    MA Media Communications and Critical Practice
    London, United Kingdom
    Modules include Media, Culture and Economy; Analysing Contemporary Media; Media, Culture and Mobility; Artefact making; Film.
    S
    S
    BA English Language and LiteratureShanghai Normal University
     - Shanghai, China
    Modules include English listening, reading, writing and speaking; English and American Literature; Linguistics; Psychology; Teaching and my GPA is 3.14.