Zulfiya Masgutova

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  • LocationLondon, United Kingdom

About me

 

An experienced and qualified bilingual (English and Russian) professional with an Upper Second Class degree in BA (Hons) Public Relations and Event Management. A hard working and adaptable individual with good management, communication and organisational skills gained working in public relations for financial and media sectors. Overall a strong project manager and a motivated self-starter with proven track record of organising and managing events and ability to communicate with people from all social and cultural backgrounds. Currently, seeking to apply skills in a new setting.

Skills

 

  • Fashion
  • Advertising
  • Events
  • Marketing PR
  • Account Management
  • Brand Management
  • Client Services
  • Project Management
  • Strategic Planning
  • Communications
  • Consumer Behavior
  • Excel
  • Office
  • Powerpoint
  • Word

Work history

Currently

Communications & Events Manager

Freelance

Aug 2015

2015

Senior Manager in a PR Department

Eurasian Bank JSC

Apr 2013 - Jul 2015
  • • Management of a ‘brand’ image of the bank in press/publishing, media channels and social networking • Organisation and facilitation of company’s corporate and social events and press conferences • Management of all aspects of event organisation from managing stakeholder expectations, creating plans of deliverables to gaining sponsorship from Executive Board • Processing and delivering the sponsorship and charity projects, ensuring the proposals are considered by the executive board and delivered to the fullest expectations • Liaison and building strong business relationships with external clients, journalists, media representatives • Publishing a group of corporate magazine for retail, private banking and corporate clients, including the analysis of the product information, editing and proofreading the articles, as well as being responsible for the overall presentation of the magazines • Supervision of the team responsible for publications made on the social media (Facebook, Twitter, Instagram, VK) with strong attention to details Ad hock duties including translating from English to/from Russian, completion of regular monthly payments within the PR division, completion of the contracts with external companies

2013

Deputy Editor, PR and Projects Director

Boulevard Magazine

Feb 2013 - May 2013
  • • Working on idea and editorial strategy, editing and proofreading the articles, creating headlines • Production of the photoshoots, including the management and negotiation of the location, merchandise provided for the editorials and casting • Scheduling and supervising the interviews with the fashion industry experts • Pitching the advertising agencies, ensuring the expectations are met within the desired budget • Gathering and managing the content of the information published on the magazine’s website and social media (Facebook) • Ensuring client information is kept up to date on the database • Management and supervision of the team of interns, as well as delegation of the relevant tasks

2013

Brand Manager of Harper’s Bazaar Kazakhstan

Publishing House ??partner’s Media Group

Sep 2012 - Jan 2013
  • • Brand management of the magazine in press/publishing, media channels and social networking (Facebook, VK) • Organisation and facilitation of company’s corporate and social events • Pitching the advertising agencies, ensuring the expectations are met within the desired budget

2011

Internship

Ensemble Productions Ltd

Apr 2011 - Jul 2011
  • • Organisation and facilitation of company’s corporate and social events • Management of the media at the events, ensuring the requested interviews completed • Management of the guest list at the organised events • Creating sponsorship proposals for future events, contacting and booking the celebrity agents • Ad hock duties including translating from English to/from Russian, completion of required applications (i.e. visa, medical insurance, credit check)

Education

2016

MA Management Pathway INTO International Business

Regent’s University London

Aug 2015 - Mar 2016
  • Currently undertaking the course

2012

BA(Hons) Public Relations with Events Management

London College of Communication

Aug 2009 - Jun 2012