Description

Closing Date: 07-May-2024

We’d all like amazing work to do, and real work-life balance. That’s waiting for you at Sainsbury’s. We’re one of the biggest supermarkets in the UK with one of the largest websites. So marketing here really happens at scale. We move a lot faster than you’d think too, across Brand Planning, Brand Comms and Creative, Digital Marketing, CRM and Loyalty, Nectar 360, Insights, and Corporate Responsibility and Sustainability. More people shopping with us each week means more interactions. And thanks to data insight, we understand customers in a way that almost nobody else does. We work alongside incredible brand partners and the best agencies around. So if you have a passion to learn, grow and experience new teams, come and explore it all with us.
Marketing - Campaign Executive
The Argos Campaign Management team lead the design and development of Argos’s marketing communications for brand, seasonal, mission-related and trade-driving campaigns across all customer touchpoints including TV, VOD, Press, Out-of-Home, Social, Digital, Owned Channels and more. We own the end-to-end campaign process, from receiving a customer proposition to campaign media planning, creative execution and evaluation. We’re a team of passionate, curious creative and media experts, and work closely with our agency partners to land the right message, in the right channels, to the right customer.
As a Marketing Campaign Executive, you’ll support the development, planning and design of our marketing communications for campaigns across all channels and touchpoints. You will support the Marketing Campaign Manager on larger campaigns, or you might be individually accountable for smaller campaigns. You will play a major part in our ability to differentiate our brand, excite our customer and create demand.
As our Campaign Executive you’ll:
Work with Campaign Managers to take briefs generated in the Marketing Propositions team and bring them to life, supporting the Campaign Manager in translating each planning brief into an inspiring execution brief for cross-channel and agency teams.
Be responsible for the development of key outputs, including creative treatment, design and production of all creative work, as well as the development of a media plan by week and channel.
Manage cross-functional and external teams to deliver to a pre-agreed set of objectives by managing complex programs of work and ensuring that each part of the campaign meets the objectives.
Work with the Marketing Propositions team to ensure that each campaign has clear metrics and that the recommendations can meet these objectives.
Manage large budgets for campaigns (<£1m), ensuring spend is efficient and effective.
Be knowledgeable of key above-the-line media and have a working understanding of how media is planned and bought.
Challenge external creative and media agencies to deliver best in class advertising that delivers to the brief: always striving to be one step ahead with every campaign.
Manage relationships with key agency personnel, manage performance regularly and get the very best output from our partners to ensure consistent high-delivery of work.
Our Campaign Management Team would love to see:
Knowledge of key marketing principles (preferably within the retail sector) and the end-to-end process for a marketing campaign from brief to execution.
Experience planning and buying media across key ATL channels and digital media (VOD and Display) and curiosity to learn more.
An understanding of the communication channels available, and the ability to make decisions and recommendations on the best media mix to deliver campaigns.
Experience working with creative agencies to develop and deliver marketing campaigns.
Ability to communicate effectively and provide clear, strategic feedback on creative.
Ability to operate as an effective tactical thinker – someone who is able to anticipate, be responsive and is quick to act.
Ability to influence and engage stakeholders to deliver effective campaigns, building strong and lasting relationships across marketing channels, agencies and Commercial teams.
Some experience with agencies and ability to manage relationships with key agency personnel.
An understanding of the metrics that drive customer brand perceptions and media performance.
Why Sainsbury’s?
Work-life balance is important to us, so we offer our colleagues as much flexibility as possible in line with the needs of their role. We trust them to decide how, where and when they work, combining remote and collaborative working with a flexible approach to hours, giving them plenty of time and space for life outside of work whilst delivering against our business goals.
As well as a great work-life balance, lots of on-the-job training and endless opportunities, click here for more detail on our benefits: https://sainsburys.jobs/working-for-us/benefits/
#LI-SM1
We are committed to being a truly inclusive retailer, so you’ll be welcomed whoever you are and wherever you work. Around here, there’s always the chance to try something new - whether that’s as part of an evolving team or somewhere else across the business - and we take development seriously and promise to support you. We also recognise and celebrate colleagues when they go the extra mile and, where possible, offer flexible working. When you join our team, we’ll also offer you an amazing range of benefits. Here are some of them:

Starting off with colleague discount, you'll be able to get 10% off at Sainsbury's, Argos, TU and Habitat after 4 weeks. This increases to 15% off at Sainsbury’s every Friday and Saturday and 15% off at Argos every pay day. We've also got you covered for your future with our pensions scheme and life cover. You'll also be able to share in our success as you may be eligible for a performance-related bonus of up to 10% of salary, depending on how we perform.  

Your wellbeing is important to us too. You'll receive an annual holiday allowance, and you can buy additional holiday. We also offer other benefits that will help your money go further such as season ticket loans, cycle to work scheme, health cash plans, pay advance (where you can access some of your pay before pay day) as well access to a great range of discounts from hundreds of other retailers. And if you ever need it there is also an employee assistance programme.

Moments that matter are as important to us as they are to you which is why we give up to 26 weeks’ pay for maternity or adoption leave and up to 4 weeks’ pay for paternity leave. 

Please see www.sainsburys.jobs for a range of our benefits (note, length of service and eligibility criteria may apply).