How do you make your service or product more accessible for people in a difficult financial situation?
We're aiming to create an inclusive space, accessible to people in different economic and social situations. Subsidised bookings are one of the ways we promote that inclusiveness. These lower-priced places are meant for participants who can’t afford the regular prices, whether due to personal circumstances or the economic context of the country.
Any other ideas or ways to democratise creative services and products?
Replies2
- I’ve had success in the past by introducing different price points based on factors like the user’s location or platform. Eg an android user in Brazil is likely to be unable to pay the price an iPhone user in the US would find fair.Another way that has worked is to partner with associations helping those who typically may need some extra help, like students for example.A less public, but highly effective strategy is also to be very flexible with pricing via support. Offer highly discounted, or even free subscriptions to help those in need.
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