Create an identity for the first meeting of Lusophone writers (Lusophone: contries that has Portuguese as mother language).
The language is Portuguese, the writers also, but what sets them apart is the way they write. The text punctuation determines how readers can feel and interpret verbal language. Without it, the text melody disappeares, turning the interpretation into a much more difficult process.
The starting point was to make use of verbal punctuation as a main graphic element for the identity. In this way the symbol represents a meeting place of writers, turning into a verbal icon, helping the visual communication of the event.
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Monção - Portugal 2011
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jestudio.
- Design