72 Hair: Paid social

  • Rebecca Thapa
  • Clarissa Meyer

I worked with startup 72 Hair to promote their products using Facebook & Instagram ads. I collaborated with a designer to help put together some badass creatives. This included: - Setting up KPIs, aims & goals for the campaign. - Set up of ad account on Facebook Business Manager. - Competitor research. - Creating custom & lookalike audience. - Co-ordinating with designer on creatives. - Copywriting - Daily campaign & budget management. - Reporting on outcome & recommendations.