It's a nightlife events company, showcasing emerging and established musical acts, whilst offering a high-class nightlife experience, the company is yet to debut its first night. We aim to provide every client with an unforgettable experience, in terms of goals we aim to do the following; put on one nightlife event every two months scale up to monthly, grow our client base to 30,000 - 40,000 people, throw a pilot mini-festival to eventually scale up to a major summer festival, put on annual and bi-annual holiday destination showcase, create pin-locked wristbands with contactless payment ability which can be linked to a bank account, 808 to be a fully functional arm of a large music corporation which is called "Nxtion Entertainment Group". As the designer for this brand, I designed the logo and the brand collaterals for the brands including the motion graphics video of the logo.