A distinctive visual identity for the UK's Medical Practitioners Tribunal Service

  • Suzanne Murphy-Devenny

Medical Practitioners Tribunal Service (MPTS) is a tribunal service for doctors in the UK. They run hearings, which make independent decisions about whether doctors are fit to practise medicine. The MPTS had a logo that contained small text that is hard to read. It had no flexibility and didn't work digitally. They also had a colour pallette that was limited and flat. Overall their visual identity was not distinctive enough. While I was contracting at the The General Medical Council as part of the Digital Transitions team it was up to me to design a new visual identity for the MPTS along with a set of identity guildlines, front end pages for the MPTS's responsive website and show how the logo design would work on signage, exhibition banners, hearing documents and powerpoint templates.