OVERVIEW
Staples UK was looking for ways to help their less experienced customers make informed decisions when choosing a new printer.
MY RESPONSIBILITIES
— UX and UI design
— Layout
— Wireframes
— Visual design
THE RESULTS
Based on research into printer functionality, competitors, the client’s consumer journey and business requirements we developed a simplistic but flexible design incorporating a powerful filtering tool that would help customers find the printer for their exact needs.
→ Balsamiq
→ Photoshop
